How are retailers encouraging people to shop online this year?
Shoppers will be able to find great deals throughout the Internet this holiday season. Most online retailers will be promoting some kind of free shipping offer during the holidays. Some companies will also be adding “early shopper” discounts and “first time buyer” discounts this year. Companies also know that consumers use the web to look for gift ideas, compare prices and research products. As a result, websites are ramping up gift idea centers to help people get holiday ideas. Also, retailers are putting more information about specific products on the web, making it easier for customers to determine what they want to buy before heading to the store.