How are product profiles entered into the Vibe® System?
Products can be entered into the Vibe® System by our Vibester Staff or by your designers, buyers and/or marketers/merchandisers. To make initial profiling fast and easy, a shortcut rating process called the Vibe® One-Click Rating System can be used to assume a profile of one of several pre-defined personality arch-types. Once products are entered, the Vibe® Automated Profile Learning System quantitatively integrates consumer opinion to evolve product profiles over time.
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