How are interest rates — and financing terms in general — contributing to todays buying climate?
If you can already justify the purchase financially, then the interest rates are just one variable. But small firms especially benefit from innovative financing — mainly leasing. Gateway has started that, and Dell has been doing it for a while. With the technology so rapidly changing, it doesn’t make sense to capitalize it over 10 years. Small businesses are concerned only about what it’s going to mean for cash flow — that’s their lifeblood. Q: We’re all told what cool things computers can do. But I suspect small companies actually use their systems for a very limited number of applications. What’s your conception of a “rational” computer set-up — one that focuses on the work that’s being done, not the high-tech baubles that are rarely used? A: It’s hard to say how much of a de-featured approach you want to take. Do you want to pay for them and not use them? Ultimately, it’s a function of how you’re going to be growing and evolving. We ask survey questions about the hottest applicat
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