Have motorised two wheelers taken over from bicycles in rural markets? What is the scene in urban markets?
The bicycle industry has been growing at a very low single digit in the past five years. Looking at the healthy growth trend of the motorized two wheelers, it seems that there has been a definite shift. The improvement in infrastructure and public transport system too has impacted the industry. In urban markets, consumers are exiting from the industry (use of bicycles) much earlier than in the past.
