Has the art market gone Dada?
Mar 24th 2010 | From The Economist online Critics tend to declare that Marcel Duchamp’s urinal, entitled “Fountain”, is the most important artwork of the 20th century. Yet its standing as a collectable object has always lagged behind its value as an idea. The work questioned notions of authenticity when Duchamp first purchased the mass-produced plumbing fixture and signed it “R. Mutt” in 1917. Now, over 40 years after the artist’s death, the problem of legitimacy remains relevant as unauthorised urinals have been discovered circulating in Italy. The art world loves paradoxical conceptual gestures, but it seems that someone might be taking the piss. “Fountain” was the first ready-made that Duchamp engineered for scandal. The artist was a member of the board of the Society of Independent Artists, whose exhibition had no jury and was set to be the largest in America. He knew that most people would perceive the work as a prank, particularly if submitted by an unknown Richard Mutt from
