From a contractors perspective, what advantages or benefits does the use of ProCoustic provide?
There are many advantages and benefits. The professional contractor uses state-of-the-art products that are specifically designed for a particular application. Using the better product doesn’t always mean that it cost more money. To the contrary, ProCoustic has better hide capability and as a result, yields much better coverage than the less expensive latex paints. Further, where a discolored ceiling requires a primer and a topcoat, the job can more frequently be accomplished with one application of ProCoustic. ProCoustic leaves a finish that looks natural and not “painted.” The better the appearance, the more pleased the customer is in the contractor’s performance. That means a better reputation that invariably leads to more work. The contractor that is aware of the damage conventional paints have on acoustics and fire retardancy, generally impresses the prospective customer more than others who have not addressed this issue. The contractor that cautions the customer against leaving t
