For what careers does the GSPM public relations program prepare students?
Public relations practitioners work for a diverse range of employers, particularly in corporations, not-for-profit organizations, trade and professional associations, government agencies, and public relations firms. Public relations practitioners also work as independent consultants. They handle key assignments that require facile writing and editing skills (for example: working with the press, producing publications, crafting online communications, and creating informational brochures). In publicly-traded companies, they handle investor relations, financial relations and cooperate with marketing and human resources on public relations challenges. In not-for-profit organizations, they engage in fundraising. Public relations practitioners also handle special events, media tours, media training, community relations, and other industry- or cause-specific relationships, while addressing broader issues such as organizational reputation, crisis communications, issues management, government r
