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Finally, what advice would you give to Argentinian wine producers to increase their competitiveness?

advice argentinian competitiveness increase PRODUCERS Wine
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Finally, what advice would you give to Argentinian wine producers to increase their competitiveness?

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Continue to produce and market approachable Malbec at value price points, e.g. USD10. Argentina has a good reputation for excellent quality at a good price point on Malbec. Don not lose this. Develop solid brands in this category. Do not reduce prices too low, e.g

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