Every CRM system weve reviewed claims their system is Web-enabled, Web-based, or Web-driven. Whats the difference and should I care?
A. Web-enabled means the product was designed to work in another environment, but was adapted to run on the Web. Web-enabled products perform poorly when accessed over the Web. In addition, these products cannot be operated with just an Internet connection and a browser. They require software, which means you’re still burdened with software installation, maintenance, and upgrades. Many companies claim their products are Internet-based or Web-based when, in fact, they are merely Web-enabled. There is a very significant difference and it’s important to clarify this. To find out, ask if the product can be run using just a browser and an Internet connection. If not, you know you are going to have the same IT management issues and the burden of installed software. CRM-gx requires only a browser and an Internet connection to operate, eliminating software management and reducing IT costs. Back to top Q.
