Don industry people still prefer a regular press kit?
Sometime there is still a need for conventional press kits and CDs, save them (and your money) for the people that truly need them don’t blindly send them to anyone who asks for one. Remember, most people ask for a press kit because it’s the fastest way to get you off the phone. Email them your Sponge Kit instead (at no cost to you or them). If they really need your conventional press package, they’ll come back and tell you.