Domestic partner benefits are controversial—will there be a public backlash if we offer them?
Domestic partner benefits were once controversial, but today it’s becoming unusual not to provide them. More and more employees expect it, and the public supports equal protections. A 2001 statewide poll of 600 people conducted by Chamberlain Research Consultants found a majority (59 percent) of Wisconsinites support domestic partner health insurance coverage for gay couples. The sheer number of companies offering the protections also suggests that most of them have decided domestic partner benefits help their company’s image rather than hurt it. This is a mainstream business practice, and there’s really nothing controversial about it.