Does website usability hit bookings?
A recent survey by Merrill Lynch suggested that that 45% of hotel bookings will be made online by the year 2010. But how user-friendly are hospitality websites that make the bookings, and could changes be made to improve their effectiveness? A report by iPerception claims that visitors have real trouble completing basic tasks at hospitality sites. Most noticeably, 1 of every 2 visitors who came to a site to make a reservation reported being unable to do so. 4. South Africa releases first Tourism Satellite Accounting Tourism directly contributed 3% to gross domestic product (GDP) and employed more than 500,000 people in 2005, the inaugural Tourism Satellite Account, launched at the 2009 Tourism Indaba in Durban, shows. The satellite account is a United Nations (UN) World Travel Organisation-approved tool that measures the full effect of tourism on the country’s economy. Currently tourism, which cuts across many sectors of the economy, is estimated to have an overall contribution of abou
