Does the green movement truly translate into profits?
There are those who say that going into green manufacturing and being a green company is part of a niche trend and therefore not relevant when you look at the market demand as a whole. However, it is really a matter of what your company believes in. The only way to move forward for today’s companies is to integrate these eco-friendly practices into their core values and strategies—being one with the sentiments of the world. There are people willing to pay for these products because they respect legitimate sources and legitimate processes, and they understand the relevance. The number of people with the same sentiments can only grow.
