Does the future lie with internet service providers?
But for those who did, a major discussion point was how to involve internet service providers (ISPs) in the fight against piracy and even make them part of a legal solution to music distribution. This discussion has been going on for a while and, last summer, a memorandum of understanding was signed between labels, ISPs and the government, in which ISPs agreed to send out warning letters to customers suspected of extensive illegal filesharing, and, in return, record companies agreed to come up with a legal alternative to such activities with the ISPs. Judging from a new survey conducted by Music Ally and the Leading Question, this is the right way forward for both music fans and the industry. While there have been numerous schemes rolled out in the past year, such as Nokia offering ‘free unlimited downloads’, the research, conducted in the UK, US and France, concluded that music fans overwhelmingly backed ISPs as their favoured supplier.more This entry was posted on Tuesday, July 7th,
