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Does the color shift during production?

color production shift
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Does the color shift during production?

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Color consistency and accuracy is our first priority. Our 6-color printing press is calibrated every 100 printed pages. This type of control is very rare in the printing industry. Slight shifts in color can occur from batch to batch, but it is very minimal. Keep in mind that we are printing with a CMYK color space, which requires a conversion process from your RGB files. Slight shifts may occur consequently, which is normal for any CMYK print process. Again, it is highly recommended to view your images and design with the AsukaBook printer profile and proper monitor calibration so you may adjust any possible color shifting before sending your files to us.

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Color consistency and accuracy is our first priority. Our 6-color printing press is calibrated every 100 printed pages. This type of control is very rare in the printing industry. Slight shifts in color can occur from batch to batch, but it is very minimal. Keep in mind that we are printing with a CMYK color space, which requires a conversion process from your RGB files. Slight shifts may occur consequently, which is normal for any CMYK print process. Again, it is highly recommended to view your images and design with the AsukaBook printer profile and proper monitor calibration so you may adjust any possible color shifting before sending your files to us. Please click HERE to watch our color video for additional information on the steps we recommend to ensure your color is accurate. To watch a previously recorded webinar dedicated to color management, please click HERE.

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