Does the Center for Brand and Product Management offer international learning opportunities?
An international trip is sponsored by the Center for Brand and Product Management during the winter break between semesters. In 2006, the students visited a series of companies in Sao Paolo, Brazil and in 2007 the students visited Beijing and Shanghai, China. Company visits were Procter & Gamble/Gillette, Yahoo, Ford, Johnson & Johnson, SC Johnson, and Walmart. Organized by students from the Center, with significant financial support from the Center, this offering provides opportunities for students to gain intensive exposure to foreign markets, companies and cultures. The students will visit Mumbai and Delhi, India during their 2008 trip.