Does the award amount to a product or service endorsement for the winners?
No. The award is given because an organization has shown it has an outstanding system for managing its products, services, human resources, and customer relationships.As part of the evaluation, an organization is asked to describe its system for assuring the quality of its goods and services. It also must supply information on performance improvements and customer satisfaction efforts and results. That does not mean that a winner’s products or services are endorsed.
