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Does the advertising effect of athletics impact academic rankings?

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Does the advertising effect of athletics impact academic rankings?

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Author InfoBrad Trenkamp Abstract The study presented here examines the relationship between athletic success and academic quality among Division 1 universities. The analysis begins by revisiting models that have seen previously examined by other researchers. The current literature is then extended using a new model incorporating academic rankings. The previously used models incorporate objective measures of academic quality. The new model presented here uses rankings which have a subjective input. It is then examined to see whether the subjective opinions present in the academic rankings are influenced by athletic success. Download InfoTo download: If you experience problems downloading a file, check if you have the proper application to view it first. Information about this may be contained in the File-Format links below. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.

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