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Does Sportsbook.com Set Pointspreads to Maximize Profits?

April 26, 2017maximize profits sportsbook.com

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Does Sportsbook.com Set Pointspreads to Maximize Profits?

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) Journal of Prediction Markets, 2007, vol. 1, issue 3, pages 209-218 Abstract: The Levitt (2004) model of sportsbook behavior is tested using actual percentages of dollars bet on NFL games from the internet sportsbook, Sportsbook.com. Simple regression results suggest that Sportsbook.com sets pointspreads (prices) to maximize profits, as the Levitt model assumes, not to balance the betting dollars, as the traditional model of sportsbook behavior assumes. Sportsbook.com is found to accept significantly more wagering dollars on road favorites, larger favorites, and on the over for the highest totals in the over/under betting market. Bettor liquidity constraints and sportsbook betting limits may help explain this result. Keywords: EFFICIENT MARKETS; GAMBLING; SPORTS (search for similar items in EconPapers) Date: 2007 View citations in EconPapers Track citations by RSS feed Downloads: (external link) http://www.ingentaconnect.com/content/ubpl/jpm/2007/00000001/00000003/art00003 (text/html