Does senior leadership model core values?
In the 1950’s, two psychologists named Singer and Schacter reported what was at that time a ground-breaking piece of research. They were able to prove that people took their emotional cues toward behavior from the culture or environment they were a part of. Conformance to norms and acceptance by others is a powerful hidden motivator of human beings. What environment are your people unconsciously conforming to? What kind of operational decision making have you allowed to evolve? Do the values in your daily decisions model those core values hanging in the lobby as part of your vision statement? For your core values to be more than fantasy, your people need to see living examples of excellence in you. How well do you model your core values? Remember, people are watching your every move and taking their cue from you. 4. Employees first, customers second, shareholders third. When asked, “What is the purpose of business?” most corporate executives say, “To make money.” WRONG! If the purpose
