Does Piwik support Google Analytics campaign parameters (utm_campaign, utm_medium, utm_source, utm_term)?
Yes, Piwik detects URLs tagged with Google Analytics campaign parameters. Piwik offers two dimensions for Campaign tracking: name, and keyword. The campaign parameters utm_campaign, utm_medium, utm_source are mapped to the Campaign name. Whichever parameter is found in the URL is put as the Campaign name, in this order:utm_campaign, utm_medium, utm_source. The parameter utm_term is put in the Campaign keyword in Piwik. Learn more about Tracking Campaigns in Piwik or head over to the URL Builder.
