Does Koch ever try to combine Koch rappers on records?
Joell Ortiz: Koch is probably one of the labels that knows how to separate everybody the best, without everyone feeling separated. There is no talk of collaborations, but if you bump into somebody in the building, it’s like, ‘What’s good!’ They pretty much make everyone run their own race. They don’t develop you. Koch is like, ‘Yo, he has his own movement, damn I think we can do something with him, lets see if he can put something out with us.’ Koch attaches itself to people that are already moving. That is why you don’t hear about no up and coming dudes on Koch, you have established names. They’re real good at what they do: getting a new record together, getting it in some ill places and getting some ill looks. So, I big-up Koch, but they haven’t been talking about no collaborations. I’m pretty sure they’re really set on letting everyone run their own race. Format: Explain the collaboration between you and Akon. Joell Ortiz: Well, Akon – the name of my squad is called Block Royal and
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