Does it take over form the other ways Orange customers can download content?
No it doesn’t. The other ways of downloading content (mainly through the Orange World wap portal) are still available. The Orange App Shop client has the benefit of bringing together all of this content into one, easy-to-find, easy-to-use place, allowing consumers to search, discover download and pay for their content with no hassle at all. And all of the content is simply added to their Orange bill. In the future, the main, most mass-market mechanism through which consumers will be able to access the content is via the Application Shop client.