Does it look fresh and fit to the contemporary logo design trends?
Your logo should look fresh. Now what do we mean by looking fresh. It means your logo should have modifications with time. Many companies make subtle alterations in their logos to give it a new look, this new look gives ‘freshness’ to your logo and creates a positive impact on your target market. Does it portray the right business image to your target market? Your logo should portray the right image to your target market. There are many company logo designs which are awful, sorry to say, but they really **** and fail to make any connection with what the companies do. If your logo isn’t spot on, your target market would never be able to distinguish you from the rest. Is your logo compatible with all the advertising and marketing collateral? Your company logo design should be compatible with your all your marketing collateral. Many logo designs look good on one medium but fail to look attractive on other media. Your logo should be resizable as well. See if it loses its original appeal wh
