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Does communicating with the rank-and-file present a leadership challenge?

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Does communicating with the rank-and-file present a leadership challenge?

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It’s a full-time job; communication is one of the important philosophies of Nucor throughout its history. We have few, if any, middle managers and no unions. We’re a $4.5 billion company with 30-plus operating divisions. Without that communication, you run into major problems; you have to work at it. The great thing today is technology makes it easier than ever to communicate. You have to be careful you can’t rely just on electronic communications. You have to get out there and be face-to-face. One of my leadership styles is to visit the plants and get that one-on-one contact. I’ve been to every one of our divisions for a full day, twice, in the 21/2 years I’ve been CEO. It’s a major commitment. Using our Web site, e-mail and cell phones to stay in contact using them all and maintaining the philosophy of management by walking around has always been Nucor’s style. Like Ken did, I answer my phone today. Getting back to employees as soon as possible when they contact you is important. How

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