Does Color Scheme Influence Transputed Attributions?
Sae Lynne Schatz, University of Central Florida, et al. Thursday, September 29, 1:30PM5:00PM Businesses invest millions in their environmental design, hoping to influence consumers’ perceptions and behaviors through the use of color. However, a study by University of Central Florida researchers found that although beliefs about the role of color in consumer choice are widespread, consumers impressions diverge from expectations. Schatz and her colleagues examined the responses of both interior designers and consumers to gauge the impact of room color in restaurants. MISCELLANEOUS TOPICS OF INTEREST Development and Evaluation of a System for Wearable Audio Navigation Bruce N. Walker, Georgia Institute of Technology, et. al. Thursday, September 29, 3:30PM5:00PM A new automated navigation aide uses audio information to provide navigation in settings where vision may be unavailable. The System for Wearable Audio Navigation (SWAN) is designed to provide audio cues about location and optimal
