Does Childrens Screen Time Predict Requests for Advertised Products?
Objective: To examine children’s screen media exposure and requests for advertised toys and food/drinks. Design: Prospective cohort study. Setting: Twelve elementary schools in northern California. Participants: Eight hundred twenty-seven third grade children participated at baseline; 386 students in 6 schools were followed up for 20 months. Intervention: None. Main Outcome Measures: Child self-reported requests for advertised toys and foods/drinks. ResultsAt baseline, children’s screen media time was significantly associated with concurrent requests for advertised toys (Spearman r = 0.15 [TV viewing] and r = 0.20 [total screen time]; both P Conclusions: Screen media exposure is a prospective risk factor for children’s requests for advertised products. Future experimental studies on children’s health- and consumer-related outcomes are warranted.
Related Questions
- We continue to get requests for General Certificates of Conformity for products that are not for children and/or do not fall under CPSC jurisdiction. How should we handle this?
- Can customers buy different products or services from the different merchants advertised at one time when they shop at Credit Plus Health?
- Do Screenings Have To Be Done At The Same Time For All Students, i.e. Can The Teacher Screen Several Children Per Day?
