Does bottled water actually taste better?
Attribute Agreement Analysis In order to answer this question, we setup an experiment to see if people could tell the difference between four different types of water (Filtered Tap Water, Fiji©, Zephyrhills© and a generic brand purchased at 7-11©). Fiji© Zephyrhills© 7-11© Generic Filtered Tap Water Each person was given a sample of the four waters at the beginning of the test, and told which one was which, so they knew how each water tasted. At any time during the test, they were allowed to go back to the samples and re-taste them. After tasting each sample, they were given 12 unmarked cups of water, and asked to select the correct water based upon its taste and smell. Each of the four water brands were provided three times in the study (12 cups total, see image below). 12 11 10 9 8 7 1 2 3 4 5 6 The correct answer, along with the answer for each of the three testers are displayed below in Table 1. Table 1. Correct and Chosen Answers for Water Test Cup # Actual Tester #1 Tester #2 Tes