Does Becoming a Published Author Enhance a Business?
There is a boom occurring lately, especially in the online world. More and more business people are authoring their own print book and e-books. These materials can run the gamut from information books to personal life stories, as well as coaching materials, and life skills training manuals. With so many doing this, it would seem apparent that this is a great way to escalate a business to the next level. After all, if a person can set themselves up as an expert by publishing materials on certain subjects, others will obviously buy more, and revenue will skyrocket, right? This is not necessarily so. While it is an advantage in some instances, it can be a disadvantage in other instances. There are parameters that need to be followed for successful publication, and there are certain requirements that must be met for successful publication. The advantages of authoring and publishing are as follows: 1. An individual can set themselves up as an expert in a specific field of interest, thus enh