Do you think the Demand Studios approach is right for eHow?
Comment here. Up until now, eHow has essentially had two ways in which it has gotten its content. One way is from Demand Studios, the somewhat controversial algorithm-meets-human content production machine for Demand Media (CEO Richard Rosenblatt explained more about how this works at SXSW last month). The other way is from eHow’s Writer Compensation Program, which lets writers contribute their own content without being reviewed by a copy editor. These articles aren’t rejected, and the writers aren’t evaluated, whereas the Demand Studios content goes through the process described by Rosenblatt, which I described as exhaustive (copy editors, fact-checking, etc.). Some commenters took issue with that description, as it’s applied to eHow’s content, and Boudewijn and Marlborough acknowledged that offering these two different brands of content through eHow has been confusing. That is why they have just made the announcement that all eHow content from here on out will only come from the Dema
