Do you incorporate real human data sets (e.g. MRI and CT scans) when building 3D models?
Our core anatomy model sets are based on those from Zygote (www.3Dscience.com) and which we’ve upgraded in-house. They developed some of the original models using real human data sets I believe. However one very interesting technology is a plugin for Lightwave called Volumedic it allows proper 3D manipulation of real human data sets and which we have played with, the possibilities are huge for this! How do you market yourself in Europe? Do you find that you have to compete with overseas companies in the US and elsewhere? A lot of it is word of mouth and good old Google. We compete A LOT with companies overseas and to be honest its not usually an issue, good work is good work after all! What do you think about the current state of the industry and more specifically, how is the medical illustration/animation industry in the UK? The industry is going through a boom period, studios are being set-up all the time to capitalize on this explosion in requirement, however it must be said very fe
