Do you have any special tips for homebased business owners who sell a product-say, handmade beads?
Bishop: A product such as handmade beads would be ideal to market through nonprofit organizations such as schools. There are thousands of schools and organizations within the schools that have fund-raising projects once or twice a year. They’re always on the lookout for unique fund-raising ideas. By using this technique, you would have hundreds of people selling your product and promoting your business. You just need to be sure that you’re capable of delivering enough finished product. What about any special tips for homebased business owners who sell a service, such as graphic design or accounting? Bishop: A service business such as a graphic design or an accounting firm can dramatically increase business by taking advantage of referrals. Referrals are a tremendous way to build a business because it takes very little overhead and you can use the power of compounding to your advantage. It’s easy to approach referrals because someone they know referred them to you. Thus you make optimum
