Do SPAM laws apply to Text Marketing?
Yes, similar laws that govern SPAM are enforced on text messaging. ^ TOP Q. Is there a limit to the number of messages I can send at a time/in a day/to one recipient? No, there is no limitation on the frequency of sending your promotion/coupon messages, but we take a very anti-SPAM approach in direct text marketing. All recipients must be on your opt-in list before you can send any text messages to them, but our company’s reputation as a portal to receive your coupons/promotional messages is on-the-line. We recommend a once a month promotion, or even a weekly message send out. ^ TOP Q. What does Opt-in/Opt-out mean? Opt-in- Means that a mobile phone user has sent a keyword to your Text Marketing account to subscribe to receive text coupons/promotions ect.. from you in the future. You can also send an email that will direct clients and prospects to a web page to opt-in. Opt-out- Means that a mobile phone user has sent an opt-out keyword such as; STOP, UNSUBSCRIBE, QUIT, CANCEL or END to
