Do nice guys really finish last?
Bad boys—they possess that certain allure. Women want them, pine for them even. While good guys are busy making homemade valentines, bad boys are busy not calling back. And by some mysterious alchemy, not calling back makes some women pine for them all the more. Or perhaps it’s not so mysterious. Perhaps the allure of the bad boy can be defined. I believe women are attracted to bad boys by two main causes; one is cultural, the other chemical. The Cultural Allure It begins with sex. Sex is a powerful, primal force. In order to form civilized societies, we’ve created rules around sex; we’ve designated places we can have it and designated people we can have it with. While necessary, these rules give the impression that sex is a negative force. Sex is seen as something unbridled, a wild beast that needs to be tamed. It’s dangerous. Yet our desire for sex is always there. We want to have it. And if the thing we want is dangerous, well, who better to have it with than someone who is dangerou
