Do lifestyle centers target in-fill locations?
McEwen: Not really…lifestyle centers are typically a by-product of affluent suburban growth. Truitt: Shops at Evergreen Walk in Windsor, Connecticut, is slated to open in the fall. Would that project be in line with an enhanced community sensibility? McEwen: As far as the layout of the shopping center, it is sort of a “Main Street” concept, and it winds and weaves. Most of the new projects we are doing today are laid out like that. There is substantial parking in the Main Street area, but we are creating that sense of place. Truitt: Why are you evolving in that Main Street direction? Is that what people want? McEwen: We believe the traditional format we have used in the past–which is more of a U-shaped concept–has been very successful and will remain so. We have proven that customers like them. We think that there may be some evolution in the direction of fostering a greater sense of place: Maybe more of a community sensibility. We are testing it. Also, as our projects are becoming
