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Differentiate between email marketing and traditional direct mail marketing?

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Posted

Differentiate between email marketing and traditional direct mail marketing?

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Andrew Clarke

Basic difference is the cost, the email marketing is very cheaper than sending printed documents. Another is the time, sending printed documents through mail or courier services is very time consuming. YOu can send an email in few seconds, where printed leaflets take few days. Because distance doesn’t matter in email marketing. So you can save your Time and Money as well as man power also by using the method of sending emails instead of mailing printed leaflets. Use the websites whcih provide Mailing Lists Services, it is helpful to target your relevant clients.

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Email marketing is cheaper, faster; it has ability to target defined demographics and effective measuring presentation results.

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