Custom Built vs. Custom Fit – What is the difference?
Custom built is what original equipment manufacturers (Titleist, Mizuno, etc.) offer for custom clubs. They take existing clubs off the rack and modify them to a limited number of specifications, such as length, lie angle and grip size. However, for Custom Fit, a PCS Clubmaker has a broad selection of heads, shafts and grips at his fingertips, to perform a true custom fitting on a golfer a Clubmaker gathers data on electronic equipment and, after analyzing the data, builds the clubs to the correct specifications for the golfer. The Clubmaker will be making measurements on swing speeds, shaft loading, length, lie angle, grip size and one of the most important things, the set makeup (3 -PW or maybe 4-SW?). Remember when you are getting ready to see a Clubmaker for a new set of custom clubs, make sure your Clubmaker is a member of the Professional Clubmakers Society.