Could a racial preference be caused by having more familiarity with certain race-related items (e.g., White faces) than others?
Laboratory studies suggest that automatic preferences are not simply a result of greater familiarity. For example, when the familiarity of names is varied in Black-White or young-old tests, the results do not change. Moreover, none of the faces used in the race test on this web site should be familiar, because they were all computer-generated with a technique known as morphing (that is, they were not the faces of real people).