Could a multimedia iPod allow Apple to dominate movie and TV online sales?
As this and the previous post suggest, Apple seems to be today’s focus. Tom Foremski writing for the SiliconValleyWatcher blog perceptively says that Microsoft and Sony are moving to block Apple’s ambitions, and DRM is one of the keys. Microsoft and Sony do not want Apple’s FairPlay DRM fully established as the defacto music and video DRM standard. Snippets: Apple’s next moves in the consumer digital space are strikingly obvious—build out its iPod family and add high-end models that can display video and offer wireless connectivity of various types. In the same way that iTunes, Apple’s online music store, provided a large selection of paid-for music content, Apple now has the opportunity, and formidable task, of persuading movie and TV studios to allow Apple to sell their digital content through online stores.
