Compared to Paintball or Airsoft, what is the market potential for Battlefield LIVE?
Paintball and Airsoft have a loyal following that is mainly Males between the age of 15-30. That’s about 90% of their market. The key difference is that we are able to bring the entertainment right under the noses of the public. We can travel to where the players are, be it at a festival, a village fair, at a shopping mall, or at our customer’s (such as a convention center’s) venue.
