Coding and Creative Ad Units What Creative Units does offer publishers?
• 468 x 60 Above-the-Scroll Banner • 728 x 90 Above-the-Scroll Leaderboard • Flexible Above-the-Scroll Size – Displays both 728 x 90 and 468 x 60 • 120 x 600 Skyscraper • 160 x 600 Wide Skyscraper • Flexible Skyscraper Size – Displays 120 x 600 and 160 x 600, and 300 x 600 • Pop-Ups, Pop-Unders, and Layer Ads • 468 x 60 Below-the-Scroll Banner • 125 x 125 Box • 300 x 250 Box • Flexible Box Sizes – Display both 300×250 and 300×600 What is source code? When you join Burst we ask you to add unique source code (depending on the creative units you post) into the HTML of the page(s) of your choice or your ad delivery software. We commonly refer to this unique source code as an “adcode” – this adcode is our lifeline to you and it serves two important functions: • Once in place it triggers a statistics program on our ad servers. You must keep your source code posted if you want to be eligible for campaigns. Your site will not be included in proposals without the statistical information that th
