Can YouTube Convince the Entertainment Industry That It Is the Place to Be?
According to the New York Times, the rumours about YouTube adding full-length movies are about to come true — sort of. The paper says that MGM (Metro Goldwyn Mayer) will announce a deal with the video site on Monday to run some full TV shows and also some movies, with ads appearing alongside them. But the content isn’t really much to write home about: Metro-Goldwyn-Mayer Studios will kick off the partnership by posting episodes of its decade-old “American Gladiators” program to YouTube, along with full-length action films like “Bulletproof Monk” and “The Magnificent Seven” and clips from popular movies like “Legally Blonde.” Wow — the chance to watch old episodes of American Gladiators and Bulletproof Monk. Hold me back. Seriously though, while the choice of material isn’t going to set the universe on fire (although I confess that I was a closet fan of American Gladiators, as well as similar shows like Roller Derby), it is obviously the thin edge of the wedge. Greg Sandoval at CNET bro