Can Xiam deliver a solution for Mobile Advertising?
Yes. Xiam has developed a component of Xiam called AdSpace to deliver solutions for Mobile Advertising. Future business models may include making advertising space available on the mobile channel to third parties, opening up space on the portal to brands and advertisers who wish to be able to reach tightly defined demographics. AdSpace uses the Advanced Profiling and Targeting abilities inherent in the Xiam solution to reach these audiences and give Operators the ability to monetize their available advertising space.