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Can the Trademark Office refuse to register a mark?

April 26, 2017Mark Office refuse REGISTER Trademark

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Can the Trademark Office refuse to register a mark?

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Yes. The Office will refuse to register matter if it does not function as a trademark. Not all words, names, symbols or devices function as trademarks. For example, matter which is merely the generic name of the goods on which it is used cannot be registered. Additionally, Section 2 of the Trademark Act (15 U.S.C. 1052) contains several of the most common (though not the only) grounds for refusing registration.