Can the Swiss cross be used in another way?
Yes. The Swiss cross can be used for services and publicity; that means it can appear on logos, announcements, brochures and commercial flyers as long as the use does not violate public morality. Particularly unacceptable is when it creates false impressions concerning the geographic origin (see question 7), when the value, or other qualities of the product or service, as well as the nationality of the company or the commercial situation of the person using it (i.e., to pretend to have connections with the confederation). Examples: The Swiss cross may be used in a catalog if the merchandise being offered is Swiss products. It may also be used in a logo or on the letterhead of a Swiss business. The name of a Swiss business may be affixed to products or their packaging but without the Swiss cross (see question 2).
