Can I remove an unfavourable review?
– We see reviews as a way in which customers can communicate openly and honestly with other potential customers and businesses. Many businesses have benefited from treating reviews as qualitative market research, channelling the customer feedback into their CRM marketing systems and thereby working to improve overall customer satisfaction levels. Such candid, unsolicited reviews, both positive and negative, can be hugely beneficial in helping to give you a real time snapshot of how customers view your company’s products and services, enabling you to work towards greater efficiency in customer retention and word of mouth referrals.
