Can I incorporate a pURL campaign with my email marketing?
Sure! A pURL campaign integrates perfectly with email marketing. Using personalized URLs in your email messages is a great way to entice your readers to click through for more information – information which is completely customized and personalized for that particular reader. We’re not talking about slapping the readers’ names on the web pages. We’re talking about completely customizing the pages, the messages, the graphics, etc. It’s like having a one-on-one, personal dialogue with each of your subscribers.