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Can I choose which LongTail advertisers are displayed?

April 26, 2017advertisers longtail

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Posted

Can I choose which LongTail advertisers are displayed?

1 Answer

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Posted

We run all types of ads, but we measure performance entirely on a CPM basis. Because click-rates on pre-, mid- and post-roll ads are so high, we find that performance-based advertisers often pay more than CPM-only advertisers, hence we use a mix across our publishers.