Can food manufacturers pay for a write-up in any of the BrandAid e-mail newsletters?
Absolutely not! All product information and recommendations are based solely and entirely on a strict set of nutritional guidelines developed exclusively by BrandAid, and not on any form of paid advertising. Food manufacturers cannot pay for a spot on our BestBrands list either, nor can they pay to be taken off our list of “healthy food imposters.” We adhere to this strict editorial policy because our goal is to be every shopper’s trusted source for cutting through the clutter and the label trickery so rampant in the food industry’s packaging and marketing. We would never endorse, promote, or accept advertising dollars from a food manufacturer that uses junk ingredients.