CAN BING SEARCH MAKE WORDS EXTINCT?
In an exclusive interview today with Channel 4 News Online, self-proclaimed “search evangelist” Stefan Weitz, who is tasked with luring web users away from Google to rival, Microsoft’s Bing.com, says that he believes the way we use the web is set to radically change as the “search experience” goes three-dimensional. He told Channel 4 News Online: “Search today just isn’t where it needs to be. Only one in four searches actually has a satisfactory outcome on the first attempt. You should expect better results, richer results.” He explained: “Now we’re entering the last stage of this decade, people are using search engines to make fairly complex decisions, which is really bizarre when you think about how they began. 10 years ago it was simply a directory, now people are trying to figure out the best flight prices using a general purpose search engine. “What we’re seeing in this evolution is about understanding what the user is trying to do, and what is the best interface we can provide fo
